Malin Tag

20 years in and still fresh as ever. When partners in business and life, Matthew Malin and Andrew Goetz, launched Malin + Goetz in 2004, it was with $150,000 of non-public savings and a single door, an internet site within the nascent days of the web and now-defunct Barneys Latest York as its retailer. Between the appearance of digital sales and the golden age of beauty specialty retail, the market dynamics have shifted dramatically. But what’s kept Malin + Goetz on the expansion path is doubling down on its value proposition as a design-led, no-nonsense brand focused on fewer, simpler products — marketed to each end of the gender spectrum. In its 20-year history, those tenets have led it to broaden its footprint...