Featured Posts

To top
Title Image

Max Tag

8 May

Max & Co., Brave Kid Ink Childrenswear License

Max & Co., Brave Kid Ink Childrenswear License
MILAN –  Brave Kid and the Max Mara Fashion Group have inked a license for the production and global distribution of a children’s line for the Max & Co. brand. The road is aimed toward girls aged 4-16 and marks the primary children’s collection for the Italian fashion group. Under the five-year agreement, the primary collection will bow for spring 2024 with the launch of a capsule and proceed with a comprehensive lineup from the autumn 2024 season. “For Max & Co., it’s a historic moment. It is vital to give you the option to experiment the brand’s style and DNA also for the women’ collection, reinforcing the message of lightness and research in style, creativity and the creation of clothing that's in...
Continue readingContinue reading
22 Jan

Max Factor Focuses on ‘Universality’ With Priyanka Chopra Collection

Max Factor Focuses on ‘Universality’ With Priyanka Chopra Collection
LONDON — It’s a small world for Max Factor, which is specializing in people’s similarities — reasonably than their differences — with a recent, limited-edition capsule of color cosmetics created with brand ambassador Priyanka Chopra Jonas. The gathering features lipstick, an eye fixed palette and nail polish, the latter of which is produced from a breathable, plant-based formula. The colours are saturated, wealthy and meant to work on a wide range of individuals. The formulations are derived from parent company Coty’s detailed research and a database of tens of 1000's of skin tones. The Priyanka Universal Color Collection launched within the U.K. earlier in January, and can roll out in Europe in the following months. In an interview, Stefano Curti, chief brands...
Continue readingContinue reading
18 Dec

Max Mara Launches Fashion Scholarships With Royal College of Art

Max Mara Launches Fashion Scholarships With Royal College of Art
Max Mara is the most recent brand to fund a scholarship program with the Royal College of Art in London. The 2 have come together to create a scholarship program that can offer students who face financial hardship the chance to enroll within the MA fashion program on the School of Design, starting next September.   It should be offered to 2 students annually over the subsequent three years. Each recipient will receive 30,000 kilos, covering full tuition fees in addition to a contribution toward maintenance and materials. Alongside the funding, there may be also a chance for the scholars to experience a paid design internship on the Max Mara headquarters in Reggio Emilia, Italy. Ian Griffiths, creative director of Max Mara,...
Continue readingContinue reading