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18 Jun

Brandon Maxwell Opens First Store

by Beauty Tips
Fashion, Featured
Brandon Maxwell is opening his very first store in Riyadh, Saudi Arabia. During a resort collection preview, the Latest York luxury designer said he’s focused on growing his namesake brand, and that since launching his label, he’s had strong business within the Middle East. The flagship soft-launched in May, with plans for a grand opening event in the autumn.  “I'm honored to partner with the Alyasra family to start our retail expansion strategy throughout the Middle East region. The Alyasra family values align with our core brand tenants and we share their enthusiasm for bringing fashion and innovation to the world through this region,” Maxwell said of his partnership with Alyasra Fashion. “I started working with clients from the Middle East...
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29 Apr

EXCLUSIVE: Stella Maxwell Signs With The Society Management

by Beautifaire101
Beauty, Featured
The Society Management has signed Stella Maxwell. “Change in all things is nice like lemonade,” the model told WWD in an announcement. “That first part is Aristotle, however the lemonade part is all me. I'm very excited to be working with the Society family. I even have been with Elite Paris for a few years, so it feels very natural to be working inside their network. “ The talent management company, the U.S. division of Elite Model Management, has been adding to its roster. This news comes after the agency signed Pamela Anderson this month. Launched in 2013, The Society Management has worked with the likes of Karlie Kloss, Kendall Jenner, Irina Shayk, Angus Cloud, Josephine Skriver, Jaden and Willow Smith, Amber Valletta...
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31 Aug

FILA Taps Brandon Maxwell to Serve Up Tennis Fashion Collection 

by Beauty Tips
Fashion, Featured
What happens when a top ready-to-wear designer teams up with an Italian legacy brand steeped in a deep heritage of tennis and athletic design? You switch quite a lot of heads — on and off the courts.  Released in time for this yr’s final Grand Slam, FILA has tapped Brandon Maxwell, founder and inventive director of Brandon Maxwell, the posh women’s RTW label, as a guest designer.  FILA by Brandon Maxwell includes a women’s tennis assortment and this marks Maxwell’s first foray into tennis apparel. FILA by Brandon Maxwell “blends FILA’s strong Italian heritage and legacy of athletic design innovation with Brandon’s inherently preppy and American aesthetic.”  FILA described FILA by Brandon Maxwell as a set of classic FILA tennis silhouettes mixed with...
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