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Frustrated with the shortage of investment, innovation and data surrounding textured hair care, Ceci Kurzman, a veteran music executive and board member at Revlon and Lanvin, has come up along with her own offering. Cue OurX, a direct-to-consumer platform she founded with the mission of making a recent standard for tightly textured hair and scalp care via education, personalized regimens and its own product line. “It’s really about solutions. Solutions each to what I believe has been a little bit of an industry misguided approach to textured hair, but additionally really solutions for consumers,” said Kurzman, who previously founded artist management company Nexus, in an interview with WWD. Ceci Kurzman Lisa Houlgrave Via the platform, users will undergo an in-depth assessment, which collects data on...