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MILANO Tag

15 Apr

White Milano Debuts Resort-focused Trade Show

RESORT VIBES: After ditching two of its 4 yearly events in 2022, trade show operator White Milano is back in June with a resort-focused fair in tandem with men’s fashion week in Milan. In 2022, the corporate streamlined its offering to 2 fairs a 12 months, timed with the womenswear market in February and September, because it aimed to capitalize on the variety of buyers on the town during those events. Pointing to a growing interest for resortwear, the trade show is debuting White Resort, running from June 18 to twenty on the Base-Ex Ansaldo spaces on Via Tortona, one among its usual venues. Self-billed as a bridge between the various Italian small and medium-sized fashion enterprises and international markets and buyers, the...
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22 Feb

Blazé Milano Marks tenth Anniversary With Rebranding, Collabs

Blazé Milano Marks tenth Anniversary MILAN – A latest collection, a rebranding and a series of collaborations are to mark the anniversary celebrations of Blazé Milano, the label launched in 2013 by Corrada Rodriguez d’Acri, Delfina Pinardi and Maria Sole Torlonia. Best known for its well-cut blazer jackets defined by the signature half-moon shaped Smiley pockets which have turn out to be a byword for nonchalance coolness, over the past decade the brand has expanded to encompass different product categories comparable to knitwear and denim; added made-to-order and bridal lines, and tiptoed into accessories tie-ups, all of the while gaining popularity amongst international style icons and “It” girls with its discreet and chic aesthetic. Over time, personalities donning Blazé Milano pieces have...
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1 Feb

White Milano Is able to ‘Face the Latest’

WHITE MILANO’S NEW DESIGNERS: Ready-to-wear and accessory trade show White Milano, is gearing as much as host 300 brands and a number of other projects within the Tortona, Italy, fashion district, running Feb. 24 to 27. The title of this 12 months’s campaign to speak the trade show, which was entrusted to photographer Arash Radpour, is “Facing the Latest.” Radpour was inspired by the genome map, recently accomplished by experts, which records the unique characteristics of every human being. For that reason, he selected 4 unknown individuals whose images within the video change and morph into each other to represent global society. In truth, a key element within the White Milano concept is the enhancement of the brands’ and designers’ ethnic and...
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