When is digital fashion not only digital fashion? The reply might lie in the way in which designers like Rebecca Minkoff use virtual technology as a technique to echo and strengthen the real-world brand.
Now she’s at it again.
In an exclusive with WWD, the Recent York-based designer revealed her latest collaboration, a latest 20-piece collection of avatar-wear set to debut in Roblox on Thursday. The road features each familiar looks and completely latest designs created specifically for the gaming platform.
The gathering, which primarily comprises bags, is predicated on the spring 2023 collection that’s available now, said the founder-turned-chief creative officer, for the reason that company’s sale to Sunrise Brands last 12 months.
In keeping with Minkoff, who still leads design for the...
Continue reading
0 Comments
