Myami Tag

LONDON — Myami, a Sydney-based digital fashion brand, has launched a collaboration with students at Central Saint Martins, enabling them to explore the connection between digital and physical fashion and the advantages it offers to luxury brands and consumers. Brad Morris, founding father of Myami, said greater than 40 students from various pathways — brand, strategy, image, editorial and content — got access to Myami’s pixel fabrics and technology roadmap to finish school projects which can be linked to their respective fields. “We hope to encourage and prepared the subsequent generation of fashion’s brightest talents in shaping a future where everyone can experience the transformative power of fashion in each its physical and digital form, wherever they select to look,” added Morris. Roger...