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13 Jun

Events Firm Villa Eugénie Names Sandrine Guétin Deputy General Manager

PARIS — Sandrine Guétin has been named deputy general manager of event production firm Villa Eugénie, the corporate announced Monday. A veteran of the technology, fashion, luxury and hospitality sector, Guétin shall be in command of growing the firm’s business in all regions alongside founder Étienne Russo. A graduate of Paris-based Neoma Graduate School of Business Administration, where she studied marketing and business, the brand new deputy general manager most recently served as senior vice chairman of human resources for all of the top-line, brands technology and digital functions at hospitality giant Accor Group for greater than 4 years. She can be a board member for B-Corp Italian fashion label Kampos, which uses recycled plastic in its products and has been an adviser...

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12 Jun

Wolverine Names Melissa Mullen President of Sweaty Betty

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Fashion, Featured

Wolverine Names Melissa Mullen President of Sweaty Betty

Wolverine World Wide Inc. has appointed Melissa Mullen global brand president of Sweaty Betty, the premium women’s activewear brand acquired by Wolverine in August 2021. Mullen, a seasoned consumer-focused and omnichannel retail leader, held various senior executive roles with fashion athletic, and footwear brands. Since 2019 she served as vp and general manager of U.K. and Ireland for Jo Malone London, which is owned by the Estée Lauder Cos. She was accountable for all business operations in those two markets, including stores, e-commerce and wholesale. Prior to joining Jo Malone London, Mullen worked at Nike for greater than eight years in quite a lot of e-commerce and merchandising roles in Europe, Asia and North America. These included serving as senior director of...

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10 Jun

Prada Names Enhypen Brand Ambassadors

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Fashion, Featured

MILAN — It was only a matter of time before Prada’s endorsement of K-pop would inch up a notch: The seven members of South Korean music sensation Enhypen have been named the posh brand’s latest ambassadors. Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunoo and Ni-Ki attended their first Prada runway show together last January in Milan. Outside Fondazione Prada, the venue for the men’s fall 2023 fashion show, crowds erupted because the seven members stepped out to greet fans, wearing head-to-toe Prada looks from the lads’s spring 2023 collection, which was heavy on denim sets and boxy blazers. The group, which boasts greater than 12.5 million fans on Instagram alone, helped the Italian label secure $40.4 million in media impact value, in response to...

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4 Jun

Valentino Names China’s Yang Yang as Latest Brand Ambassador

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Fashion, Featured

The favored Chinese actor Yang Yang has been named Valentino’s latest brand ambassador. The announcement of his appointment is being accompanied by a recent campaign, shot within the brand’s Rome headquarters, through which Yang sports various looks from Valentino’s pre-fall 2023 collection while highlighting the Rockstud23 handbag. Pierpaolo Piccioli, creative director of Valentino, said he's completely satisfied to welcome a recent friend from China to affix his community. Yang Yang is Valentino’s latest brand ambassador. Courtesy of Valentino “My dialogue with Yang is cultural, generational, multidisciplinary: an entire experience of diversity and mutual appreciation. His talent relates concretely to human emotions, and I value this a fantastic deal,” he added. Considered one of the crucial successful actors of his generation, Yang shot to...

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