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5 Jul

Clergerie Stablemate Heschung Under Recent Ownership

by Beauty Tips
Fashion, Featured
Clergerie Stablemate Heschung Under Recent Ownership
PARIS — Per week after its former French Legacy Group stablemate Clergerie was snapped up by U.S.-based Titan Industries Inc., high-end footwear-maker Heschung also has recent backing, thus avoiding liquidation. PPL Finance, managed by investor Philippe Catteau, has taken an undisclosed stake in the corporate. It has been renamed Heschung & Cie., and Catteau will now co-manage the brand alongside Pierre Heschung, the grandson of the brand’s founder. Their previous owner, French Legacy Group, entered receivership in April, citing long-tail effects of the pandemic and the war in Ukraine. “It’s a positive consequence for the Alsatian company, struggling as a result of the setbacks of its shareholder French Legacy Group, which recently entered receivership,” the corporate stated. Heschung said it's “committed to investing...
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3 Dec

Ellen Tracy Gears Up for Growth Under Latest Ownership

by Beauty Tips
Fashion, Featured
Ellen Tracy Gears Up for Growth Under Latest Ownership
Ellen Tracy, which is now owned by GMA Group, a 30-year-old manufacturer and importer of apparel, footwear and fashion accessories, looks to interact with a recent generation of consumers. Its fall campaign, shot by Walter Chin, was developed by Moses Media. “I feel if you bring back a brand with a legacy similar to Ellen Tracy’s it’s very necessary to balance the history with the present landscape,” said Deborah Moses, creative director of Moses Media. “Their customer has evolved and the client that's being introduced to the brand for the primary time must be inspired with an energy they will relate to. And it’s at all times good in case you can bring a smile to each groups, which is what we...
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