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9 Sep

What TikTok’s confessional GRWM videos say about our culture

From sharing stories about fentanyl addictions while applying concealer to make-up routines for funerals, ‘Get Ready With Me’ videos have gotten deeply personal “Prepare with me and let’s discuss my fentanyl use,” begins a TikTok posted by model Mae Van Der Weide last month. The video, which has since been watched 4.5 million times, sees her candidly discuss her addiction, eating disorder and depression while dabbing spots of concealer on her face.  Sharing deeply personal experiences like this has change into commonplace on TikTok. Whether it’s concealing tear-stained cheeks for a funeral, applying soft glam for a reunion with an ex and even touching up eyebrows before going to prison, creators are turning their...
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