parade – Beautifaire

15 Aug

Parade, the disruptive direct-to-consumer intimates brand, has been sold to Ariela & Associates International, the biggest women-owned intimates company within the U.S. As a division of AAi, Parade will maintain its identity and artistic vision while leveraging AAi’s best-in-class sourcing, design and forecasting capabilities to scale within the U.S. and globally. Since launching in 2019, Parade has established itself as a preferred Gen Z and Millennial brand and trailblazer within the intimate apparel industry. Terms of the deal weren’t disclosed, but last 12 months, Cami Téllez, the brand’s founder and chief executive officer, told WWD that it had reached a $200 million valuation due to its latest round of funding. “I’m really excited that now, after three years within the industry, we’re...

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12 Jul

EXCLUSIVE: Ganni Partners With Parade for Its First Size-inclusive

by Beauty Tips

Fashion, Featured

Ganni, the Copenhagen-based fashion brand known for its Scandi 2.0 sense of fashion, is tapping into the achieves for its latest collaboration with Gen Z innerwear brand Parade. Leveraging the loved Ganni prints, the capsule introduces recent, shiny colours to signature leopard and floral patterns for a remixed and reinvigorated look across bralettes, briefs, a thong and a catsuit available in sizes XS to 3XL. Co-created by Parade’s cofounder, chief executive officer and inventive director Cami Téllez and Ganni’s creative director Ditte Reffstrup, the collaboration is designed to rejoice diversity and empower individuals to specific their unique identities. The brands, which have each prioritized values of inclusivity, responsible practices, self-expression and confidence, found a singular synergy that the duo said audiences will...

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1 Jul

The Origins of London’s Pride Parade

by Beautifaire101

Fashion

The gay liberation movement lay the foundations for today's pride parade, celebrating lesbian, gay, bisexual, transgender, and queer social and self-acceptance, achievements, legal rights, and pride. #Pride #PrideLondon #LGBT+ Subscribe to British Vogue►► https://www.youtube.com/britishvogue?sub_confirmation=1 CONNECT WITH BRITISH VOGUE Web: https://www.vogue.co.uk Twitter: https://twitter.com/britishvogue Facebook: https://www.facebook.com/britishvogue Instagram: https://www.instagram.com/britishvogue Pinterest: https://www.pinterest.co.uk/britishvogue Newsletter: https://www.vogue.co.uk/newsletters Subscribe: https://www.vogue.co.uk/subscribe ABOUT BRITISH VOGUE British Vogue is the world’s leading premium lifestyle and fashion entertainment channel. Weekly releases and brand recent original programming including short movies, series and in-depth documentaries, British Vogue’s channel is the final word destination for unprecedented access into the world of fashion, beauty and culture. ...

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10 Apr