VALENTINO’S PINK PUSH: Valentino continues to double down on local engagement within the Chinese market, and has tapped the favored singer and husband of Rainie Yang, Li Ronghao, as a brand ambassador for the Greater China region.
Ronghao’s appointment got here a day after the brand unveiled a Pink PP (its house hue for the autumn 2022 collection) pop-up store at China’s Aranya Gold Coast. The brand covered a church by the ocean with Pink PP for the occasion.
Ronghao spored black and pink looks from the brand’s fall 2022 collection in campaign images.
“Valentino’s spirit resonates with me,” the singer said.
“I think inspirations in several forms can communicate just tremendous, so long as sharing the same core: rhythm and lyrics...
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