Partners – Beautifaire

25 May

Darphin and Ladurée are bringing a little bit of Paris to Recent York’s SoHo neighborhood. Partnering for “Darphin on the Ladurée Marchè,” the skin-care brand and the French restaurant and bakery are hosting an influencer event that is supposed to mimic a typical Parisian market. On the event to be held Tuesday, the garden at Ladurée’s SoHo location will probably be transformed right into a marketplace with booths of farm-fresh vegetables, fruit and flowers, in addition to a number of latest and best-selling Darphin products. “The inspiration got here from this beautiful French moment of going to a market on a spring day and experiencing it the way in which a Parisian woman would,” said Ali Wente, vice chairman and general manager...

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9 May

Sir John Partners With Alleven, Expands Shade Range

by Beautifaire101

Beauty, Featured

Sir John Partners With Alleven, Expands Shade Range

Sir John is bringing his star power to Alleven London. The makeup artist, known for his work on celebrities resembling Beyoncé and Priyanka Chopra, is Alleven’s recent global brand ambassador. Sir John first encountered the one-year-old brand, founded by model Celia Forner, while preparing for Beyoncé’s 2018 Coachella performance. He used the Color Shield Hydrating Tinted Protection on the singer, and following the show, the product sold out thrice online. Alleven’s Color Shield Hydrating Tinted Protection, $80 for 200-ml. Courtesy Image As brand ambassador, Sir John worked closely with Forner to increase Alleven’s shade range. He was also involved in the event of three recent products: the Quick Perfector, Hyaluronic Airbrush Foundation and Total Body Serum. WWD spoke with Sir John about Alleven, what he wants...

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27 Mar

Meaningful Partners Invests $20M Into Allies of Skin

by Beautifaire101

Beauty, Featured

Meaningful Partners Invests M Into Allies of Skin

PARIS — Allies of Skin, the Singapore-based skincare brand, has raised $20 million from Meaningful Partners. The funds shall be used to speed up Allies of Skin’s U.S. push, online and offline, including more marketing, research and development, and team-building there. Nicolas Travis launched the science-led brand in 2016 with three products. The 1A All-Day Mask was the hero of the trio, which stemmed from Travis’ belief in double masking and combination treatments. The road has grown since and today features a full skincare range, with formulas containing clinically proven actives — comparable to retinoids, vitamin C and antioxidants — in high concentrations and biocompatible formulas to repair regenerate and train skin to perform at its best in minimum steps, in keeping with Allies...

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24 Mar

L’Oréal Partners With Clue, a Femtech and Digital Health

by Beautifaire101

Beauty, Featured

L’Oréal Partners With Clue, a Femtech and Digital Health

PARIS — Because the lines between wellness and wonder proceed to blur, L’Oréal said Wednesday it has partnered with Clue, an app that tracks people’s menstrual cycles, so as to glean a greater understanding of the link between skin health and hormonal changes. In 2012, Danish and German entrepreneurs Ida Tin and Hans Raffauf cofounded Clue. Today, the app has greater than 12 million users in 190 countries. It's billed as a pacesetter in femtech and the digital health space. “At L’Oréal, we now have a powerful belief that the innovation that we bring to boost people’s beauty and well-being lies on the intersection of science and technology to satisfy consumers’ expectations and desires,” Barbara Lavernos, deputy chief executive officer in control...

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