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Patch Tag

24 Sep

An uncanny beauty shoot inspired by the Cabbage Patch

A couple of years ago, stylist Valeria Chrampani was on set with a make-up artist from the US once they began talking about Chrampani’s collection of Cabbage Patch Kids. “The make-up artist told me that she was buying CPK dolls and objects for her kids and that she had also passed her own collection on to them,” says Chrampani. “A couple of months later, she asked for my address and I received an enormous box with CPK clothes and design patterns. I used to be really touched by that.”  Chrampani has been collecting Cabbage Patch Kids and their memorabilia since she was a toddler. The primary doll she got, her favourite, is known as “Lachanou” meaning little cabbage in Greek. Chrampani was...
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17 Jul

Higher Not Younger Launches Patch to Promote Hair Density

Higher Not Younger, a hair care brand for aging strands, is launching a recent product format for addressing hair thinning and loss: patches. The thought for the brand new Superpower Thickening Hairpatches, $79, got here to Higher Not Younger founder Sonsoles Gonzales after speaking with women about their hair loss journeys. “One thing that I repeatedly heard in small groups and talking to women is they'd routinely go…, ‘I do know my hair is thinning because I see less hair at my temples,” she said. “That’s form of the trigger, the place where they see it.” Based on Gonzales, women usually tend to see hair thinning on this area as compared to men attributable to traction alopecia, which may be brought...
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5 Sep

Pimples Patch Brand Fazit Embraces #Acnepositivity Movement – WWD

“We’re showing the actual side of pimples,” said Nina LaBruna, founding father of Fazit. The sweetness brand, launched in January, has been constructing a community on TikTok, spreading a message of #acnepositivity while showcasing its line of pimples patches. Gaining tens of millions of views on the platform, the videos are “gory, closeups of eruptions” — unfiltered imagery of what it means to cope with zits. Viewers, feeling more comfortable showcasing their pimples struggles, are baring their makeup-free faces and sharing the before and after experience of using the patches, which Fazit proudly reposts. “Beauty takes such a big chunk of the market share on social media,” LaBruna went on. “Each time I open my phone, I’m seeing a latest celebrity launch...
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