Sol de Janeiro, Pimple Patches Amongst Top 10 Amazon

28 Mar

What’s driving beauty searches on Amazon? Data from marketing consultancy Market Defense shows DIY-minded consumers are increasingly turning to the e-commerce giant for press-on nail and gel polish offerings, in keeping with the broader, post-pandemic growth of at-home nails. One other nascent phenomenon: Sol de Janeiro has emerged as a top-searched beauty keyword on Amazon, making it the only brand search to crack the highest 10 beauty keywords by average monthly volume. The Dyson Airwrap and “CeraVe face wash” are the next-most popular brand searches on the platform; nonetheless, those differ in that they reference specific products. “That Sol de Janeiro has captured a lot of the buyer attention that individuals are only trying to see what the brand has...

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17 Oct

These Skin Care Patches Match Up With Wearable Wellness

by Beautifaire101

Beauty, Featured

The Good Patch is expanding its patch offering. The brand, previously known for its transdermal vitamin wellness patches, is diving into the skincare category with its Brighten Up Eye Patches, $15; Clear Up Blemish Microdarts, $15; De-Puff Eye Patches, $15, and Un-Wrinkle Wrinkle Microdarts, $15. “From the beginning of The Good Patch, our founders have at all times had a really holistic approach to beauty and wellness,” said the brand’s chief executive officer Cedar Carter. “Our wearable wellness patches that we’re known for now make it easier to feel good, and we thought it’s a really natural extension to create skincare patches that give attention to that very same problem-solution to make it easier to look good too because often what’s...

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15 Oct

Hero Cosmetics on Hitting 1 Billion Hydrocolloid Patches and

by Beautifaire101

Beauty, Featured

For Ju Rhyu, no skin problem is just too trivial for an answer. When the Hero Cosmetics founder set out in 2017 to make hydrocolloid pimple patches mainstream within the U.S. after trying them while living in South Korea, she hadn’t yet decided just how far into the skincare category she desired to go. ...

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6 Sep

Halle Berry Loves These $17 Undereye Patches “So Much”

by Beauty Tips

Beauty

When a shocking celebrity declares their love for a selected beauty product, my ears at all times perk up, able to hear what's helping them look so rattling good. But considering what number of famous folks have their very own beauty brands or function ambassadors for brands, one in all my eyebrows goes up, too. Unless a star is not officially tied to a brand, I inevitably query just how authentic a product suggestion is. So after I saw Halle Berry shouting out a skin-care product she loves without strings attached, I used to be thrilled.Berry has at all times been an open book in relation to her favorite beauty goodies, like her preferred face scrub, and there won't ever...

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