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17 Jun

Paul&Shark Unveils Riviera Resortwear Collection With Milan Event

BEACH-READY: As a part of its rebranding efforts, Paul&Shark, the brand rooted in its love of the ocean, has unveiled a resortwear capsule collection as a part of its spring lineup. After unveiling its foremost collection at Pitti Uomo earlier this week, the brand threw a mid-afternoon bash at its Milan store on Via Montenapoleone, taking on a portion of the road with a lemonade cart, beach chairs and striped umbrellas to evoke the mood of the capsule. Channeling old-school Italian flair and inspired by the Matt Demon-led 1999 movie “The Talented Mr. Ripley,” the gathering includes bathing suits in recycled polyester, some bearing a shark print; breezy linen shirts, and silk polos combining pastel tones and underwater colours, sometimes in gradient. The...
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11 May

Paul&Shark Takes Over Beach Club in Italy

SHARK BEACH: The seaside resort craze begins. Menswear specialist Paul&Shark, whose DNA is rooted in its love of the ocean and sustainability, is taking up Tigu Beach for the upcoming summer season, offering a multifaceted experience of leisure and cultural opportunities. Positioned on the shores of eastern Liguria, in Riva Trigoso, a stone’s throw from Sestri Levante facing the biodiversity-rich Tigullio Gulf, the beach club has been revamped to echo the style brand’s aesthetic. Paul&Shark’s signature orange color decks the wainscoting details juxtaposed with wallpapers bearing vintage-nodding prints of natural landscapes. Inspired by Parisian interiors from the ‘40s, furniture has forest green details matching the green tea-colored flooring, chairs and tables reference bistro decor while sage green cabanas framing the beach seem like a...
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