Petite Tag

Petite Plume is expanding its executive team. The luxurious sleepwear brand has appointed Fanny Quehe chief marketing officer, the primary to carry the position at Petite Plume. Quehe involves the brand with 15 years of experience working in luxury goods across fashion, beauty and jewellery.   Prior to joining Petite Plume, Quehe held multiple positions at Chanel globally and within the U.S. Her last role at the corporate was on the worldwide retail innovation team, where she helped reimagine the long run of beauty retail and launched Chanel’s Atelier Beauté retail concept.  Quehe reports to Petite Plume’s founder and chief executive officer Emily Hikade.  “When she began Petite Plume, Emily Hikade was inspired by nostalgia which will be evoked by different triggers, but most frequently...