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13 Dec

Dove Teams With Nike, Venus Williams for Latest Self

by Beautifaire101
Beauty, Featured
Dove Teams With Nike, Venus Williams for Latest Self
Dove’s Self Esteem Project is entering its next chapter. As a part of the long-standing body positivity campaign, Dove has teamed with activewear giant Nike and tennis legend Venus Williams to launch the “Body Confident Sport” online coaching program, which goals to assist young athletes construct body confidence and self-esteem. In line with research from Dove and Nike, low body confidence — which is usually exacerbated in a sports environment — is the most important driver of women dropping out of sports. The businesses’ findings report that girls drop out of sports at twice the speed that boys do globally; 48 percent of women have been told they “don’t have the appropriate body” for sports, and 61 percent of women...
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21 Oct

InnBeauty Project and Poppi Team Up on Limited-edition Lip

by Beautifaire101
Beauty, Featured
InnBeauty Project and Poppi Team Up on Limited-edition Lip
InnBeauty Project’s lip oils just got a flavor boost. The brand has teamed up with better-for-you prebiotic soda brand Poppi to create two limited-edition lip oils for the Sips & Lips Duo, $34, which will probably be available starting Nov. 7 direct-to-consumer and on Sephora’s website. Although from seemingly different worlds, after meeting, InnBeauty Project founder Alisa Metzger and Poppi founder Allison Ellsworth were desirous to collaborate. For the duo, the brands have quite a bit in common: vibrant packaging and TikTok virality — the hashtags #innbeautyproject and #poppi on TikTok have reached nearly 175 million views. “After meeting Allison, I assumed we've to do something,” Metzger said. “These brands belong together.” Sips & Lips Duo Courtesy Ellsworth added: “Their brand is...
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