Pronounce | Fall Winter 2024/2025 | Full Fashion Show in 4K. (Widescreen - Exclusive Video/4K - MFW/Milan Fashion Week Men’s) #Pronounce #FW24 #MFW
Marc Jackson Burrows - Japanese Garden
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SHANGHAI — After making headlines as the primary Chinese luxury group to go public on Wall Street, Lanvin Group‘s flagship brand Lanvin unveiled a capsule collection with Pronounce, a seven-year-old Chinese fashion label designed by Yushan Li and Jun Zhou.
Speaking exclusively with WWD, Li said the collaboration stemmed from an exploration of the brand’s classic ribbon design.
“We began working on the gathering during Shanghai lockdown,” said Li. “We checked out lots of the archival pieces designed by Jeanne Lanvin and Alber Elbaz and decided to interpret the ribbon in a way that we're good at, with swiftly hand-drawn prints.”
The result's a capsule collection that consists of wool sweaters and scarfs stuffed with hand-drawn hearts morphed from Pronounce’s signature infinite loop...
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