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26 Jun

Ami Evelyn Hughes is the artist making space for

The Dazed Beauty Community is our ever-expanding encyclopaedia of creatives and emerging talent from the world over who're redefining the best way we take into consideration beauty. From supermodels to digital artists to makeup prodigies transforming themselves of their bedrooms, these are the wonder influencers of tomorrow who embody all the pieces Dazed Beauty is about. Discover them here. “Beauty has been an actual journey for me,” says Ami Evelyn Hughes. “I even have come to embrace my funny, round look. I even have this little weird cherub face and this big fleshy body and it’s not what I might have chosen nevertheless it’s me.” Growing up within the East Midlands to ex-army parents, artist and author Ami didn’t take into consideration...
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8 Dec

Unpacking the weird alt-right propaganda behind the raw meat

The radicalised weight loss plan plan of the alt-right associates pork with alpha males and soy with emasculated cucks Heidi Montag is papped snacking on a raw bison heart in the midst of LA. She claims that it can boost her fertility. A person chugs 100 raw eggs on livestream. It has over three million views. Joe Rogan thinks that cooking meat over an open fire will unlock ancient genetic memories (disclaimer: it can not). In every single place you look, carnivorous urges are infiltrating the mainstream. With roots in esoteric fitness circles and man-o-sphere blogs, health enthusiasts are swapping out smoothies for steaks in a bid to enhance their wellness. “Billions of individuals...
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5 Jul

Hear Me Raw Enters Retail – WWD

Hear Me Raw is getting louder. The natural skincare brand, founded by former Burt’s Bees and Bliss chief executive officer Mike Indursky and his daughter Emma, is making its first foray into retail, launching in Fred Segal this week. The L.A.-based specialty retailer is an unorthodox selection for a beauty brand — which is strictly what Indursky wanted. “It’s about the approach to life,” said Indursky, who launched Hear Me Raw in 2020 and said sales will hit the high seven-figure mark by the top of this 12 months. “From a marketing standpoint we predict psychographics, not demographics. Fred Segal attracts cool, savvy, educated individuals who care about their skin, their health and the environment.” For the launch, Indursky created limited-edition packaging in...
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28 Mar

G-Star Raw Releases AI-designed Denim Collection

G-Star Raw goes deeper into the technology space with its latest denim launch. The style brand on Tuesday released an AI-designed denim collection that was created with AI app Midjourney. With the app, G-Star Raw created 12 cape-like denim designs and ultimately manufactured one style, which will probably be displayed on the brand’s Antwerp store.  “Innovation is ingrained within the G-Star DNA,” said Gwenda van Vliet, chief merchandising officer at G-Star Raw. “We imagine in giving our fashion designers the liberty to bring their dreams through AI. While anyone could make a design using AI, at G-Star Raw we've got the craftsmanship to make those designs into real garments. We must always see AI as enhancing the creative process, quite than taking...
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