The 12 months is 1953. A 27-year-old Queen Elizabeth II is crowned. The Oscars are broadcast on television for the primary time. And a shower oil called Youth-Dew is dropped at market by a budding beauty entrepreneur named Estée Lauder.The remaining of the story goes somewhat something like this: While most ladies only wore perfume on special occasions, they began going through bottles and bottles of the jasmine- and patchouli-spiked bath oil because they loved its lingering scent. This sparked a shift in consumer behavior, and shortly enough, a spritz of perfume was considered a part of a lady’s on a regular basis beauty routine. Following the success of Youth-Dew (which eventually spawned a fragrance spray by the identical name),...
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