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27 Feb

Is Clean Still Relevant?

by Beautifaire101
Beauty, Featured
Because the notion of “clean” has solidified its place in mainstream beauty marketing — July 15 is officially “National Clean Beauty Day” — the backlash against it's becoming louder, too. For one, content creators — influencers, young brand owners and skincare experts with a loyal following online — have been questioning the meaning of the term. “‘Clean’ means absolutely nothing,” said Dr. Shereene Idriss in a press release to WWD. (The Latest York City-based dermatologist — who is commonly dismantling misinformation in beauty on social media through her conversational #Pillowtalkderm sessions — had lost her voice, mockingly, and was unable to speak on the phone.) “In case you ever tried to take a step back to seek out a regulated, uniform, data-backed and...
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15 Dec

Inside Relevant, Nyakio Grieco’s Recent Beauty Brand – WWD

by Beautifaire101
Beauty, Featured
Nyakio Grieco is a girl on a mission. The serial entrepreneur, who launched her first brand, a namesake skincare line, in 2002, and the purpose-led retailer Thirteen Lune in 2020, is readying her third effort for launch. Grieco’s newest brand, called Relevant; Your Skin Seen, launches June 10 with One & Done On a regular basis Cream SPF 40, with a gentle stream of skincare introductions slated through the autumn. The debut product is $38. Relevant is the primary brand to be incubated by Thirteen Lune, the retailer that Grieco co-created with Patrick Herning  to create a platform for BIPOC-founded and allied brands. Since its introduction, it has since expanded into 10 JCPenney doors, and plans call for a further 600 doors to...
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22 Oct

Nyakio Grieco’s Relevant Brand Makes Makeup Now – WWD

by Beautifaire101
Beauty, Featured
Relevant: Your Skin Seen is giving color to its product assortment. The brand, which lives under retail platform Thirteen Lune, is entering makeup after launching fragrance earlier this yr, and debuting with skincare last yr. The lineup includes Rele-Wand Lip and Cheek Multi-Tint and Rele-Kiss Moisture-Wrap Lip Gloss, that are each available in six shades. Prices range from $29 to $34. Relevant is the most recent skincare brand to get its feet wet in color cosmetics. Earlier this week, Tina Craig’s U Beauty expanded into the category with complexion, while Hailey Bieber’s Rhode unveiled tinted iterations of its bestselling lip treatments last month. The products will debut on Thirteen Lune’s website and its flagship in Los Angeles Friday before rolling out to ThirteenLune’s...
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