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Reshaping Tag

28 May

Changes in Consumer Behavior Is Reshaping the Industry –

by Beautifaire101
Beauty, Featured
Changes in Consumer Behavior Is Reshaping the Industry –
Throughout the WWD Beauty CEO Summit last week, one theme repeatedly emerged from several of the sessions: if brands want to raised engage today’s consumer, it is crucial to know their needs and behavior and offer products, solutions and experiences in a meaningful, authentic and personalized way. All of which require leveraging data and understanding how shoppers shop. During a NielsenIQ VIP breakfast, Jacqueline Flam Stokes, senior vp of beauty retail at NielsenIQ, said, “it's critical that brands and retailers understand how consumers are shopping. Forty percent of beauty consumers are shopping each mass and prestige and only one percent of consumers today which are shopping beauty are shopping exclusively prestige. Should you have a look at even a Sephora shopper, 97...
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8 Dec

Meet The Black-Owned Label Reshaping The Luxury Bag –

by Beauty Tips
What's The Tea, Featured
Meet The Black-Owned Label Reshaping The Luxury Bag –
Black people invented luxury, let’s be honest. And as an industry estimated to be price 297 billion by 2026, it’s no surprise that Black entrepreneurs are continuing to make their mark on the luxurious market, proving once and for all we’re here to remain. Continuing that trend is Archyn Orijin, Founder and Executive Creative Director of the eponymous brand that sells handbags and accessories.  On the intersection of culture, travel, and design, ORIJIN CULTURE is creating signature pieces that carry the culture — and the continent — in all places they go.  And already, his Africa purses are in all places, after going viral for his or her powerful design representing the diaspora and the worldwide influence of Black culture.  But Archyn didn’t start...
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16 Sep

Meet The Black-Owned Label Reshaping The Luxury Bag

by Beautifaire101
Fashion, What's The Tea
Meet The Black-Owned Label Reshaping The Luxury Bag
Black people invented luxury, let’s be honest. And as an industry estimated to be price 297 billion by 2026, it’s no surprise that Black entrepreneurs are continuing to make their mark on the posh market, proving once and for all we’re here to remain. Continuing that trend is Archyn Orijin, Founder and Executive Creative Director of the eponymous brand that sells handbags and accessories.  On the intersection of culture, travel, and design, ORIJIN CULTURE is creating signature pieces that carry the culture — and the continent — all over the place they go.  And already, his Africa purses are all over the place, after going viral for his or her powerful design representing the diaspora and the worldwide influence of Black culture.  But Archyn...
Continue reading
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