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23 Aug

How Growth in Celebrity Brands Is Affecting the Retail Industry

How Growth in Celebrity Brands Is Affecting the Retail Industry
When Khloé Kardashian and Emma Grede launched their Good American brand in 2016, certainly one of the primary things they did a yr later was plant their first pop-up store inside VFiles’ outpost in Latest York City. Seven years later, the famous duo branched out with their first everlasting Good American store, which opened in June on the Westfield Century City mall in Los Angeles. And more stores are on the way in which. “We’re scaling quickly. There shall be quite a bit more stores opening next yr,” Grede, the corporate’s chief executive officer, said throughout the opening of the three,000-square-foot space. Two more stores are scheduled to open later this yr at Fashion Island in Newport Beach, California, and The...
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