Rife Tag

PARIS — Call it the wonder CEO shuffle. Because the start of this yr especially, a plethora of top-level executive changes have taken place. L’Occitane Group, Avon Products Inc., Biologique Recherche, L:a Bruket, Susanne Kaufmann, Fresh and Orveon are among the many cavalcade of corporations — of all kinds: small to large, public to non-public, in every product category — to call recent chief executive officers.  Olaplex, Amika, Avon Products Inc., Beautycounter, Eighth Day, Fresh, Orveon, Harklinikken and Fekkai are amongst others to have recent C-suite recruits, too. A confluence of phenomena led up to those appointments. “Beauty is an incredibly dynamic category, and with the scope of change that corporations and types must sustain with, sometimes shifts in leadership might help support brands as they evolve to align with that,”...