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23 Mar

Britain’s ASA Slams Rimmel over Cara Delevingne Mascara Ad

by Beautifaire101
Beauty, Featured
Britain’s ASA Slams Rimmel over Cara Delevingne Mascara Ad
LONDON — Britain’s Promoting Standards Authority, an industry-funded watchdog, has rebuked Rimmel for a mascara ad starring Cara Delevingne. The watchdog upheld a single criticism concerning the TV campaign for Rimmel’s Scandaleyes Reloaded mascara, and called it misleading. The campaign initially aired last December, and Rimmel has confirmed it might comply with the ASA ruling and pull the ad. The ad showed the mascara being applied to Delevingne’s lush eyelashes, which had been enhanced with individual lash inserts. A voiceover said: “Rimmel introduces Cara Delevingne for brand new Scandaleyes Reloaded mascara. Dangerously daring lashes. Latest max-density brush for clump free lashes. Extreme volume, extreme wear.” The British model-actress was named the face of Rimmel last yr and continues to function an envoy. In a previous...
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31 Mar

Rimmel London Taps ‘Love Island’ Host Maya Jama as

by Beautifaire101
Beauty, Featured
Rimmel London Taps ‘Love Island’ Host Maya Jama as
LONDON — In its ongoing quest to appeal to a latest and more diverse group of consumers, Coty Inc. has named British TV personality Maya Jama as the worldwide brand ambassador for Rimmel London. Jama has inked a multiyear cope with Rimmel London, following ambassadors including Kate Moss, Cara Delevingne and Adwoa Aboah. She might be the face of Rimmel London’s latest foundation, which launches mid-summer. Based on Coty, Jama has helped to create the products, which feature a latest and progressive skincare technology.  The 28-year-old Jama is an entrepreneur, TV and radio broadcaster. Born in Bristol, England, she is of Somali and Swedish heritage, and is best known here because the host of “Love Island” on ITV2. The corporate said it selected Jama...
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7 Sep

Rimmel Thrillseeker

by Beautifaire101
Fashion
Follow the Rimmel forged, chasing excitement throughout town with the brand’s recent mascara, Thrillseeker. A Tik-Tok first campaign made with Spring that explores the thrilling things that may occur when your lashes are this sleek. ----------------------------------------------------------------------------------------------------------------------- Spring is an revolutionary 360 agency creating communications for fashion, beauty, lifestyle and luxury brands. ???? From Recent York Fashion Week to Independent Art Fair, you’re invited behind-the-scenes. → Tap the Subscribe button to enter the world of fashion, beauty, and luxury lifestyle Discover → www.springstudios.com Start the conversation → springstudios.com/contact Tour our Recent York + London studios → springstudios.com/studios For the most recent fashion + beauty + lifestyle updates + events follow us → instagram.com/springstudios #ShotAtSpring???? #Fashion #NYC #London #Milan #Agency ...
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