With the assistance of Kim Kardashian and Kylie Jenner, Coty Inc. has big plans for its skincare category, which hasn’t at all times been a priority for the wonder giant, in response to chief executive officer Sue Nabi.
“Prior leadership teams weren't accustomed to skincare,” Nabi told investors at an event Wednesday at Coty’s Monaco skincare R&D and manufacturing facility. “They didn't have the appropriate tools to evaluate the strength of Coty’s IP in skincare, nor did they've the playbook to win on this very competitive category.”
But now, Nabi, a former skincare executive at ultra luxe Orveda, which she cofounded, believes the appropriate team is in place to deal with growing the category. Nabi is so confident in actual fact, that...
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