The sport of celebrity beauty lines has dealt in a recent player — Scarlett Johansson.
Johansson is the most recent in a string of celebrities slated to bring a beauty brand to market. It's the actress’ first play as an entrepreneur, and her unnamed line is predicted to launch in early 2022.
“I’ve been fascinated by the transformative power of beauty since I used to be a toddler. My mother instilled in me a passion for self care from my early teenage years. Several years ago, I took a step back from my beauty deals with the goal of making something true to me. The result's a clean, accessible approach to beauty,” Johansson said in a press release.
The road is being funded...
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