Featured Posts

To top
Title Image

Secret Tag

1 Jul

Inside Jeanine Lobell’s Secret Mahjong Life – WWD

Inside Jeanine Lobell’s Secret Mahjong Life – WWD
The identical thing that’s kept Jeanine Lobell playing mahjong is what’s given her beauty profession its longevity: the love of the sport. Lobell, who founded Stila, one in all the long-lasting indie brands of the ’90s, and most recently founded Neen, has been playing mahjong since before her time in the sweetness industry trenches. “I learned to play Chinese mahjong once I was a child. I played on a regular basis with my best friend,” Lobell said, who took up the American version of the sport about 15 years ago. “Then I began teaching everyone I knew methods to play, since you would like 4 players.” Today, she alternates between two groups, in addition to her children and their friends, and in addition...
Continue reading
6 Jun

Victoria’s Secret Expands With Amazon

Victoria’s Secret Expands With Amazon
Victoria’s Secret & Co. is getting closer with Amazon. The intimates company, which already sells beauty on the large e-commerce site, said it's expanding the connection and adding 4,000 items across its Victoria’s Secret and Pink brands.  That features bras, panties, sleep, swim and loungewear, all of which are actually carried within the Victoria’s Secret Amazon Fashion storefront, with Prime delivery.  That is the primary time the brand’s core intimates offering has been made available at an out of doors retail platform in North America. Greg Unis, chief growth officer at Victoria’s Secret, said, “We're thrilled to be expanding our relationship with Amazon. Following the success of previous product launches, we've got continued to expand our assortment offering with Amazon Fashion and it stays...
Continue reading
14 May

Victoria’s Secret Fashion Show Returns With ‘World Tour’ Film

Victoria’s Secret Fashion Show Returns With ‘World Tour’ Film
FilmMagic The Victoria’s Secret Fashion Show is getting a makeover after a five-year hiatus. The corporate was once known for its annual runway presentation, which was hosted in cities including Latest York, Paris and Shanghai, and featured models parading in high heels with heavy wings. This fall, the event is being revived with a feature film titled “The Victoria’s Secret World Tour.” The forthcoming documentary guarantees to “unite fashion, film, art and culture,” the brand said in a press release. Featuring appearances from supermodels and musical talent, “World Tour” may also showcase a behind-the-scenes take a look at the creative process. “World Tour” introduces the VS20 — a gaggle of 20 global creatives who will conceive 4 fashion curations from the cities of Bogotá, Colombia;...
Continue reading
9 May

Reimagining the Victoria’s Secret Fashion Show With Latest Purpose

Reimagining the Victoria’s Secret Fashion Show With Latest Purpose
It’s been a protracted catwalk for Victoria’s Secret, however it hasn’t been easy. The lingerie brand got big by pushing a supercharged vision of sexiness that eventually left it out of touch with the times — roiling its message, its connection to shoppers and ultimately its business.  Victoria’s Secret’s direction back has been a more inclusive approach championing women’s voices and variety and leaving the male gaze behind.  But while the brand might need modified, the type of billboard-sized sex appeal it was known for lingers.  “The truth is, for many individuals, they only haven’t noticed [the transformation]; they haven’t had the occasion to either come to our site and see what the change looks like, or come to our stores and see what...
Continue reading