Series Tag
Babba Rivera is used to moving fast — but now she’s going into overdrive.
Ceremonia, the Latinx clean hair care brand Rivera launched in 2020, has raised $10 million to support its recent expansion to greater than 500 Sephora stores with a series A investment round led by Sandbridge Capital.
That has the buzzy brand working with an investment firm that’s proven to have a knack for large exits with Ilia (sold to the Courtin-Clarins family holding company), Youth to the People (L’Oréal) and Thom Browne (Ermenegildo Zegna). Existing Ceremonia investors Silas Capital and Female Founders Fund also re-upped through the round.
“We’re in no way chilling out,” Rivera, who leads the corporate as chief executive officer, told WWD. “The work begins now...
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Count Gap as the most recent company to leap on the Barbie bandwagon.
Within the runup to the upcoming release of “Barbie,” a movie starring Margot Robbie and Ryan Gosling that can open in late May, Gap has teamed with Mattel Inc., on an apparel collaboration tied to the style doll.
While Barbie will likely be the primary product drop, the deal announced Wednesday may also include a series of collaborations inspired by Mattel’s portfolio of brands, which incorporates Hot Wheels, American Girl, Thomas & Friends, Masters of the Universe and others.
But first up is the Gap x Barbie collection, which launches May 23 and can include an assortment of T-shirts, skirts, logo hoodies, denim, button-downs and accessories in addition to pet apparel....
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