LONDON — Lacoste is starting over in London.
The French sportswear company has opened a latest flagship on Regent Street. The brand previously had a flagship in Knightsbridge.
“For us, this opening is a robust signal to our international aficionados. As we did with Lacoste Arena in Paris, 182 Regent Street reflects our ambition to reinvent the shopper experience, offering our communities unique experiences in exceptional and unifying locations,” said Catherine Spindler, deputy chief executive officer of Lacoste, in a press release.
The shop sits between Gant and Hugo Boss, taking over 9,700 square feet with two floors and 4,000 pieces on display.
Inside Lacoste flagship in London.
Marie Lukasiewicz
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