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LONDON — The Body Shop’s road to wreck was paved with many good intentions. But in the long run, the brand that pioneered cruelty-free beauty fell victim to cruel fate and poor management decisions, under the ownership of founder Anita Roddick and her husband Gordon Roddick, L’Oréal, Natura and the German private equity firm Aurelius. While Roddick helped to set a template for future retailers and entrepreneurs when she initially launched The Body Shop, it has now fallen up to now behind the competition that success will probably be unimaginable without major funding, committed owners and a latest strategy, in accordance with industry experts.  “When The Body Shop launched in 1976, it was a unique company. It stood out — it was hugely...