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20 Apr

No Expense Spared: LVMH Unveils Tiffany’s Renovated Fifth Avenue Flagship

No Expense Spared: LVMH Unveils Tiffany’s Renovated Fifth Avenue Flagship
NEW YORK — Construction staff are shuffling out and in of scaffolding on 57th Street in Tiffany Blue-colored crewneck tees. A 12-foot Daniel Arsham bronze, nihilistic Venus de Milo-type sculpture looms in a cloak of bubble wrap and contractors cantilevered inside a forklift use toothbrushes to scrape away at residue caught behind sculpted balustrades. Amid the chaos — on the tenth floor of what Tiffany is now calling its “Landmark” store — chief executive officer Anthony Ledru and executive vp Alexandre Arnault are seated in a VIP library room, with a cake stand of pastel macarons and fresh fruit cups in front of them while a butler pops in from behind a hidden hatch door. It’s this sort of customer support...
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