Staffers Tag

Call it a communications conundrum.  The world shouldn't be just uber connected, but overflowing with lightning rod social issues. And fashion brands are feeling the pressure — from consumers, shareholders, employees, seemingly everyone — to take a stand and make a difference.  But what stand? And what issue? When almost every little thing alienates someone and so many are shouting, just when should corporations wear their hearts on their sleeves and the way do they know what to say and what to not say?  There aren't any easy answers, but a duo of former White House staffers have formed Second Floor Advisors with a watch toward helping corporations work out how one can speak while standing on the intersection of politics, fashion and social...