Gucci is setting down its suitcases on tony Rue Saint-Honoré for its first everlasting boutique dedicated to its Gucci Valigeria travel line.
Sitting opposite Moynat and just a few doors away from Goyard in an area formerly occupied by Off-White, the two,900-square-foot unit positioned at 229 Rue Saint-Honoré opened Tuesday.
“The opening of our first Gucci Valigeria boutique on Rue Saint-Honoré represents the following stage in our ongoing strategy to bolster our leadership within the travel category,” the Italian house’s president and chief executive officer Marco Bizzarri told WWD in an email.
The home’s travel range holds a selected place in the home, as trunks, suitcases and hatboxes were the primary items that founder Guccio Gucci offered after opening his store in Florence...
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