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26 May

Sachi Skin Sues Current State Founders in Trademark Infringement

Two indie beauty brands are locked in a trademark dispute. Skincare brand Sachi Skin has filed a lawsuit against Current State parent company Seemark Brands, alleging trademark infringement. In court documents filed in Latest York May 12, a grievance from Sachi Skin alleges trademark infringement, false designation of origin and federal unfair competition, and dilution by blurring and/or tarnishment, and unfair competition, amongst other allegations. Those are brought against Seemark Brands and its cofounders Emily Parr and Majeed Hemmat. Parr and Hemmat launched the brand Current State in Goal earlier this yr. It's the sister brand to the prestige skincare brand HoliFrog, which debuted in 2019 with an array of cleansers and has since expanded its offering to incorporate adjoining categories. “Defendants are selling...
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19 May

‘Milf is a state of being’: the show taking

We confer with artist Molly Wurwand about their immersive exhibition, which expands and reconceptualises the Milf as a queer icon The MILF has turn out to be a stock figure within the landscape of popular culture. As a relative to the bimbo and the hun, the “mum I’d wish to fuck” is an archetype that hangs on the architecture of excess – a perceived too much-ness of lips, breasts, perfume, and carnality. From Stiffler’s mom to Lisa Rinna, the MILF is a caricature of femininity that guarantees consummate sexual initiation to adolescent virgins all over the place.  An immersive exhibition by artist, curator, author, and filmmaker Molly Wurwand (at Junior High Los Angeles and...
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16 May

Willy Chavarria, Hillary Taymour Talk State of the Fashion Industry

Fashion designers Willy Chavarria and Hillary Taymour took the stage Monday night during a panel discussion hosted by Marist College’s fashion program where they discussed the state of the style industry and staying true to their missions. Moderated by The Recent York Times fashion director and chief fashion critic Vanessa Friedman and Marist College’s director of fashion program John Bartlett, the designers spoke to a room of alumni and students, giving insight into their very own businesses and the way they’ve navigated the style industry. “In 2009, I used to be really lucky to start out a business in fashion school and it took off naturally,” said Taymour, who's the creative director of fashion label Collina Strada. “I’m still lucky for it...
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17 Jan

Meet Current State of Skin, The Skin Care Wardrobe

The founders of HoliFrog are leaping right into a recent channel. Emily Parr and Majeed Hemmat, the founders of skincare brand HoliFrog, are taking their situationally minded proposition to the mass market with a recent brand called Current State of Skin. It is going to debut with its own website, Goal Corp. and Whole Foods next month, and enter the U.K. in partnership with Cult Beauty in March.  Parr didn’t comment on sales, but industry sources expect the brand to succeed in $8 million in revenues during its first 12 months. Prices range from $15 to $22. Parr, who began her beauty profession within the mass market, said an accessibly priced brand was all the time within the cards after establishing credibility within...
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