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TakesFlight Tag

10 Jul

Philipp Plein’s Foray Into the Luxury Swiss Watch Market

Fashion brands are truly grasping the fantastic thing about the watch world, where everyone can contribute to the expansion of its universe. Most fashion brands attempted the horological adventure after they entered the category as outsiders within the ’70s. Since then, few have made a big mark and infrequently accept offering easy “accessories” to enrich their fashion lines.  Following its regular success of fashion watches with its license partner, Timex Group, now the highlight is on Philipp Plein, which has launched an inaugural line of luxury timepieces. Philipp Plein Crypto King in Cryptonite. Cesare Gualdoni Philipp Plein Crypto King Black Beat Philipp Plein Crypto King Glacier Philipp Plein Crypto King Packaging The timepiece collection, which was unveiled at Watches & Wonders last March, kicked off Plein’s first...
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