Featured Posts

To top
Title Image

Toptrending Tag

9 Dec

The Top-trending Beauty Brands on Amazon include Fenty Beauty,

by Beautifaire101
Beauty, Featured
Amazon is carving out its place as a number one beauty retailer.  Not only have most of the consumers who flocked to the e-commerce giant when COVID-19 broke out as a way to get their beauty fix stuck around, but beauty firms are progressively inking partnerships with Amazon, establishing the platform an increasingly meaningful player in prestige beauty.  Data from Jungle Scout indicates searches including keywords “cream-based makeup palette,” “kkw cosmetics” and “beauty deals” were among the many top-trending beauty searches on Amazon in August, increasing by 728 percent, 119 percent and 84 percent, respectively.  Grace and Stella, a skincare brand which has garnered recent traction on TikTok for its under-eye masks, was the highest-growing beauty brand on Amazon in August, with revenue...
Continue reading
0 Comments
28 Dec

Olaplex, Supergoop Amongst 2022’s Top-trending Skin and Hair Care

by Beautifaire101
Beauty, Featured
This 12 months’s most-searched brands within the U.S. confirm TikTok views do, in actual fact, translate to Google searches. “This 12 months’s top brands are aligned with the newest shifts in consumer behavior and product trends,” said Yarden Horwitz, cofounder of Spate, noting sun protection, hair bond-building and hair loss products have all seen significant growth in demand this 12 months (and have all been centerpieces in #BeautyTok discourse as of late). Growing demand for hybrid makeup products drove a rise in searches for EltaMD, which offers a tinted sunscreen that was praised in a handful of viral TikTok videos over the summer. Meanwhile, in hair care, Olaplex saw continued growth in each sales and searches this 12 months, despite...
Continue reading
0 Comments