Totale Tag

PARIS — Parfums Christian Dior is launching a next-generation Capture Totale serum, called Le Sérum, and for its development created a recent, inclusive skin classification platform. The last major platform catagorizing skin, dubbed the Fitzpatrick scale, dates back almost 50 years. It was conceived in 1975 and divides skin color into six photo types. Fast-forward to today, nevertheless, and for Dior that wasn’t broad enough. Virginie Couturaud, scientific communications director at Parfums Christian Dior, said the brand “reconsidered completely the classifications of skins on this planet from a scientific perspective.” Dior Science and its parent company LVMH Moët Hennessy Louis Vuitton worked with external dermatologists and scientists worldwide to give you a recent system. They combined the Fitzpatrick classification with the Pantone SkinTone...