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24 Jun

WWD, Ally Love, Tracy Reese fetes Tia Mowry on

by Beautifaire101
Beauty, Featured
The mood was celebratory at a dinner WWD cohosted with Amyris at Tatiana by Kwame Onwuachi for Tia Mowry’s 4U line of hair products for curls, and why not? The actress-slash-lifestyle influencer-slash entrepreneur is certainly one of the primary Black women to launch a hair care line at Walmart. 4U uses hemisqualane relatively than silicone to tame curls, and the fledgling brand has already garnered quite a few awards from the likes of Harper’s Bazaar and Women’s Health. “I feel like when women come together there’s nothing we will’t do,” said Mowry, to a crowd that included Peloton instructor — and newly minted “Today” show contributor — Ally Love, designer Tracy Reese and Karima McDaniel, the brand’s president, plus a...
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14 Jun

Tracy Anderson Partners With Bloch Dancewear for Women’s Activewear Line

by Beauty Tips
Fashion, Featured
Tracy Anderson, the fitness guru, has a recent deal for girls’s activewear with Bloch, a provider of technical dance footwear and apparel. The Tracy Anderson x Bloch collaboration traces its roots back to the times when Anderson would wear Bloch as a competitive after which skilled dancer. The 2 combined their shared love of dance and movement to create a line of unitards and leotards for workouts. The eight-piece collection encompasses a custom line of unitards, leotards and two-piece sets designed to reinforce performance across all ranges of motion. Retail prices range from $50 to $125. “The collaboration with Bloch is true full-circle moment because dance has all the time been at the guts of my method,” said Anderson, founding father of...
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3 Dec

Ellen Tracy Gears Up for Growth Under Latest Ownership

by Beauty Tips
Fashion, Featured
Ellen Tracy, which is now owned by GMA Group, a 30-year-old manufacturer and importer of apparel, footwear and fashion accessories, looks to interact with a recent generation of consumers. Its fall campaign, shot by Walter Chin, was developed by Moses Media. “I feel if you bring back a brand with a legacy similar to Ellen Tracy’s it’s very necessary to balance the history with the present landscape,” said Deborah Moses, creative director of Moses Media. “Their customer has evolved and the client that's being introduced to the brand for the primary time must be inspired with an energy they will relate to. And it’s at all times good in case you can bring a smile to each groups, which is what we...
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25 Sep

Tracy Anderson’s Sustainable Gym Apparatus Play – WWD

by Beautifaire101
Beauty, Featured
“They’re vile, they’re literally vile,” declared fitness guru Tracy Anderson, her words contrasting with the picturesque backdrop of luscious meandering gardens and clear blue skies reflected within the black framed window behind her. Perched at a table on the porch of her home in Recent Hope, Pennsylvania, and just back from a piece trip to Bozeman, Montanta, to shoot the quilt of her namesake magazine, Anderson was discussing the materials commonly used to fabricate standard gym equipment. She has been on a push these days to kit out her studios with sustainably sourced equipment. Probably the most recent example of that is her newest location in Sag Harbor within the ritzy Hamptons for which she bought cork hand weights, “probably the most...
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