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29 Jun

Soft Tailoring, Genderless Silhouettes Mark Shift at Paris Men’s

PARIS — With Pharrell Williams’ celebrity extravaganza at Louis Vuitton, the Fête de la Musique and the Pride parade, Paris was in feel-good mode through the recent men’s collections and the trade shows were no exception, with buyers and types largely upbeat for spring 2024. Tranoï took place on the Gaïté Lyrique, a former concert hall on the sting of the Marais that just reopened as a cultural center aiming to bridge creative industries, where the trade show has signed for 3 seasons through 2024, when pressure on venues can be particularly tight because of the Paris Olympics. With 50 exhibitors this session, the space has the opportunity of expanding further for future editions, said Tranoï chief executive officer Boris Provost. In...
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2 Feb

Outerwear, Sustainability Front and Center at Paris Trade Shows

PARIS — The recent round of trade shows here during men’s collections saw the return of buyers from Asia and a buoyant atmosphere with traffic back in force. The offer at Tranoï, Man and particularly the sprawling Who’s Next show at Porte de Versailles, which integrated jewelry event Bijorhca in addition to the Salon International de la Lingerie, was broad, with highlights including the ever-growing variety of brands focused on sustainability in addition to the outerwear offer from labels browsing the gorp core wave. With a recent venue within the Upper Marais — the Garage Amelot — Tranoï was tapping into proximity with nearby men’s showrooms and aiming to turn into a fashion hub in the realm, sharing the space with...
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