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20 Jun

Blauer USA, Ten C Press On as Outerwear Booms

Blauer USA, Ten C Press On as Outerwear Booms
Within the aftermath of the pandemic and as outerwear enjoys a boom, Blauer USA and Ten C parent company FGF Industry have found renewed impulse to implement strategies aimed toward further growth. “The corporate is doing well, experiencing a 30 to 35 percent increase year-on-year since 2020,” said Enzo Fusco, entrepreneur, designer and founding father of FGF Industry. “The strategies we're championing paid off,” he added, highlighting a stronger concentrate on womenswear and a more directional image at Blauer USA, for instance. In a communication boost, the brand has tapped Pierce Brosnan’s son Dylan to seem in its fall campaign with model Lindsey Leonard. Menswear still accounts for the majority of Blauer USA’s revenues, especially for the summer season when it represents...
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