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21 Jun

Bottega Veneta Girds Management in China

MILAN – Bottega Veneta is restructuring its organization and is promoting Dario Gargiulo to chief executive officer of Greater China to raise the brand positioning and client experience within the region. Gargiulo is currently chief marketing and digital business officer. He joined Bottega Veneta in 2018 as CMO after a three-year stint at Diesel. Before that, he worked for 12 years at Heineken in various marketing positions in Italy, the Netherlands and Brazil. Samuel Diep, currently chief merchandising officer, who joined Bottega Veneta in 2020, has been promoted to chief merchandising and marketing officer, tasked with further strengthening the alignment between product and brand strategies. Prior to joining Bottega Veneta, Diep led the merchandising team in China for Celine since 2019. Before that,...
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19 Jun

Matthieu Blazy on Bottega Veneta, Craft, Art and Being Surprised

MILAN — Matthieu Blazy desires to be surprised, which is something he believes will result in all the time fresh creativity. On this vein, Blazy, creative director of Bottega Veneta, just returned from a visit to São Paulo, where the brand held the newest chapter in its cultural exchange series The Square. Bottega Veneta touched down within the Brazilian city after Dubai and Tokyo last 12 months, celebrating local culture at Lina Bo Bardi’s iconic Casa de Vidro, or Glass House in English. “As a worldwide brand, after we began The Square in Dubai, we were seeking to speak to a special audience,” Blazy, soft-spoken and thoughtfully selecting his words, explained in an exclusive interview. “Often brands hold events to present their products,...
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