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Considered one of Georgina Rodriguez’s Instagram posts generated $1.3 million in media exposure for Vetements and the Venice Film Festival, Launchmetrics revealed on Wednesday.
Last week, the model and influencer shared her search for the premiere of “Enea,” which channeled Julia Roberts’ character in “Pretty Woman.” Rodriguez wore a draped off-the-shoulder gown with a floor-length train by Vetements, which she paired with white opera gloves and black platform boots. She also added ruby and white gold statement chokers from Pasquale Bruni. Rodriguez’s Instagram post racked up greater than 2 million likes.
Georgina Rodriguez attends a red carpet for the movie “Enea” on the Venice Film Festival on Sept. 5 in Venice.
Corbis via Getty Images
Earlier this 12 months, Rodriguez generated $1.2 million for...
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