Featured Posts

To top
Title Image

VuittonCampaign Tag

15 Jun

Rihanna and Her Pregnancy Bump Star in a Latest

MUSICAL NOTE: It looks like major celebrities will likely be a part of Pharrell Williams’ vision as Louis Vuitton’s recent men’s creative director. His first campaign for the French brand stars Rihanna, and it debuted Thursday on an enormous billboard on the Seine-facing side of the Musée d’Orsay in Paris. The music star wears a leather shirt in a pixellated Damier check that is barely partially buttoned, exposing her pregnancy bump. Her arms are laden with leather goods in Vuitton’s signature monogram, but in a spread of primary colours, including red, yellow and green. Williams posed in front of the billboard and posted it on Instagram, where he counts 14.6 million followers. The caption reads, “Louis Vuitton Men, Spring-Summer 2024.” It quickly amassed greater...
Continue reading
14 Jun

EXCLUSIVE: J-Hope Busts Many Moves in First Louis Vuitton Campaign

MOVING ALONG: No static fashion poses for him. For his first Louis Vuitton campaign, K-pop star J-Hope displayed his dancing prowess while flouting the French luxury house’s iconic Keepall bag. The campaign, slated to interrupt today on Vuitton’s digital and social channels, depicts J-Hope busting various moves so flawlessly that “the bag becomes an extension of his shifting form,” in line with the brand, which shared a key visual and details exclusively with WWD. Within the campaign, the South Korean rapper, singer, songwriter and producer — who can also be lead dancer of the boy band BTS — wears monochromatic, tailored looks, leaving the highlight on his complex choreography and the roomy weekend bag. Designed within the Nineteen Thirties, the Keepall has been a...
Continue reading
15 Apr

EXCLUSIVE: Lionel Messi Features Solo in Recent Louis Vuitton Campaign

There could only be one winner. Following his viral Louis Vuitton campaign with Cristiano Ronaldo last November, Lionel Messi has returned solo for a second commercial for the French luxury brand.  While the primary image unveiled showed the world’s two leading soccer players deadlocked in a game of chess inspired by a match that famously led to a draw, the World Cup subsequently designated Messi because the winner as he led Argentina to victory for the primary time since 1986. The Paris Saint-Germain player was photographed by Glen Luchford for the “Horizons Never End” campaign, wherein he poses in an airport setting alongside Vuitton’s Horizon suitcase designed by Marc Newson. The primary chapter breaks internationally in print and on Louis Vuitton social channels...
Continue reading