All The Beauty and Wellness Retail Expansions of 2024

25 Apr

April Prakti Beauty Pritika Swarup’s Prakti Beauty has made its first retail foray, launching in all five Goop stores and online. The brand, known for modernizing Ayurvedic beauty rituals via offerings like its exfoliating PritiPolish and PaviPure detox mask, purports to have quadrupled its sales growth in 2023 versus 2022. March Ourside Nostalgia Eau de Parfum courtesy Ourside, the posh fragrance brand introduced by Keta Burke-Williams in 2023, has launched at Bergdorf Goodman because the retailer’s only Black woman-founded fragrance brand. The three eau de parfums Nostalgia, Dusk and Moon Dust, retail for $196 each and are “designed for non-conformers.” Dedcool courtesy Home and superb fragrance brand Dedcool has launched within the U.K. in 30 Space NK stores. The brand’s other international markets include Australia and Recent Zealand,...

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18 Apr

Tyla’s All-in-One Wellness, Skincare, and Makeup Routine | Beauty

by Beautifaire101

Hair

Rising superstar Tyla takes some day out of her busy schedule to point out us her preparing routine. The South African songstress talks about her skincare journey, using blades to get her eyebrows exactly how she likes it, listening to her recent record non-stop, and the way she feels about "coming out of nowhere." Shop this beauty routine: Youth to the People Superfood Gentle Antioxidant Cleanser: https://tinyurl.com/2bkhhnuy Caudalie Beauty Elixir: https://amzn.to/4al9gGP Weleda Skin Food Original Ultra-Wealthy Body Cream: https://amzn.to/3TBlRPa Van Der Hagen Stainless Steel Razor Blades: https://amzn.to/43QZgTy Black Girl Sunscreen Moisturizing Sunscreen Lotion SPF 30: https://tinyurl.com/y6afsttb Vaseline 100% Pure Petroleum Jelly: https://amzn.to/3U2zTL4 Pat McGrath Labs Sublime Perfection Concealer: https://tinyurl.com/yc5uwtty Too Faced Born This Way Multi-Use Sculpting Concealer: https://tinyurl.com/twre29an BLK/OPL Soft Velvet Ending Color: https://amzn.to/4ajUzUq Charlotte Tilbury Beautiful Skin Sun-Kissed Glow Bronzer:...

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2 Apr

Il Makiage Parent Company Launches SpoiledChild Wellness Brand

by Beautifaire101

Beauty, Featured

Oddity, the parent company behind Il Makiage, has made its second strike in beauty. The corporate, which counts strong technological capabilities as its key differentiator, is launching its second brand on Wednesday. Called SpoiledChild, the brand will launch directly on its website with 17 refillable stock keeping units across hair care and skincare, priced from $45 to $95. SpoiledChild marks Oddity’s pivot to a multibrand beauty business, with it only sharing management and technology with Il Makiage. “The one thing that's shared between Il Makiage and SpoiledChild is the tech side, and the tech team provides services to construct each brands,” said Oran Holtzman, Oddity’s chief executive officer. “We launched Il Makiage in 2018 as a d-to-c beauty brand, and three to...

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26 Mar

Europe’s Buzzy Indie Skin Care and Wellness Brands Not

by Beautifaire101

Beauty, Featured

PARIS — A spate of European indie skincare and wellness brands haven't yet made it to the U.S., but are ripe for the stocking by retailers there. Consider indies because the mice that roar, and the numbers prove their bite. Indie skincare sales last 12 months within the U.S. were especially strong, equaling $9.1 billion, a 14 percent year-on-year increase. That followed on from 11 percent growth in 2022. Meanwhile, unit sales in 2023 against 2022 grew by double digits, in response to Circana. “On this current digital age, indies have quickly risen to be a powerful segment in beauty, representing $30.5 billion in sales and capturing a 32 percent dollar share of the category,” said NielsenIQ in its report titled “The Rise of...

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