WWD – Page 11 – Beautifaire

25 Dec

Functional Fragrance Takes On Recent Meaning – WWD

Smelling good will not be enough. Fragrances at the moment are expected to lift moods, calm and even boost mindfulness — they usually’re swiftly being conceived with these and other functional attributes. “The info we have now says that 80 percent of consumers are looking right into a approach to improve their wellness, and infrequently they don’t find it within the brands they use today,” said Matteo Magnani, chief consumer and innovation officer of world perfumery at Swiss fragrance and flavors supplier Firmenich. “This drives shifts in every category, from every brand.” Amongst modern offers is Rochas Girl, billed as the primary 100% feel-good perfume. Ninety percent of the fragrance’s vegan formula, created by IFF’s Anne Flipo, stems from natural origin, and...

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25 Dec

RPG, Meiyume and Mana Products Form Vertical Beauty Alliance

by Beautifaire101

Beauty, Featured

RPG, Meiyume and Mana Products Form Vertical Beauty Alliance

After a disruptive past yr for the sweetness industry’s supply chain, a recent industry alliance is pooling resources for manufacturing, packaging and retail entry. RPG, the retail design firm, has joined forces with prestige beauty manufacturer Mana Products and packaging firm Meiyume. Together they're forming the Vertical Beauty Alliance, a partnership that may provide end-to-end solutions for beauty brands. “The lines between competition and collaboration are really very thin and if one chooses collaboration, everyone advantages, specifically, our clients,” said Mortimer Singer, managing partner at Traub Capital, which acquired Mana Products last yr for an undisclosed sum. Although the alliance is recent, the businesses have a protracted history of working together. Formalizing their working together made essentially the most sense, said Bruce...

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25 Dec

Shiseido Said Considering Sale of Makeup Brands – WWD

by Beautifaire101

Beauty, Featured

Shiseido Said Considering Sale of Makeup Brands – WWD

Shiseido is alleged to be considering divesting a few of its North American makeup assets. The Japanese beauty group is considering selling Bare Minerals, Laura Mercier and Buxom, in accordance with several industry sources. A spokeswoman for Shiseido said, “As a matter of policy, we don't comment on market rumors or speculation.” A few of Shiseido’s makeup brands have struggled, especially Bare Minerals, which Shiseido took private in 2010 for $1.7 billion. Shiseido sales dipped globally on account of the COVID-19 pandemic, the corporate said. Sales within the Americas dropped 25.7 percent in 2020, despite the corporate closing unprofitable Bare Minerals stores. Divesting makeup assets would allow Shiseido to focus more on skincare, noted one industry source, which is a stated priority. Shiseido representative director,...

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24 Dec

Lisa Eldridge’s Slow Road to Stardom – WWD

by Beautifaire101

Beauty, Featured

Lisa Eldridge’s Slow Road to Stardom – WWD

Most visitors gazing on the Gainsborough and Reynolds portraits in London’s National Gallery or Royal Academy are almost certainly listening to the comb strokes, the backdrops or the poses of the lushly attired 18th-century aristocrats, military heroes and society figures. Not Lisa Eldridge. As an alternative, the style and celebrity makeup artist is looking closely on the eyes, hair and complexion of the artists’ subjects, making notes concerning the shade and position of blush on a cheek; the arch and color of the brows; and skin tone of ladies and men alike. Eldridge’s interest within the history and social politics of makeup is well-known. She wrote a book in 2015 called “Face Paint: The Story of Makeup,” and is a number one collector...

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