Women have long been pressured to remove their body hair, often scary feelings of shock and disgust once they don’t. In 2013, a Mintel study reported that an awesome 95 per cent of girls aged 16 to 24 said they removed hair from their underarms, while 92 per cent shaved their legs.
Previously, men have passed through the body hair conversation relatively unscathed. Nevertheless, recent research from Mintel suggests that that is changing, with increasingly more young British males embracing hair-free bodies.
In 2018, the study reports, 46 per cent of men removed hair from their bodies – up from 36 per cent in 2016. Fifty-seven per cent of men aged 16-24 have removed hair from their pubic region, up from 40...
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