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12 Dec

Toni Braxton Expands Beauty Empire New Distribution Deal


Toni Braxton has at all times been synonymous with talent, grace, and elegance. Now, the GRAMMY award-winning singer/songwriter is making it easier for us to get our hands on her beauty secrets.

In accordance with a press release, Braxton has inked a take care of Accelerate360 to propel the expansion of her company,  TMB Beauty, which incorporates vegan skincare line Nude Sugar, and her fragrance BREATHE, and others.

“Since launching Nude Sugar in 2021, our brands have delivered spa luxury to all kinds of ladies inside the comfort of their homes,” said Braxton, in accordance with a press release. “Partnering with Accelerate360 helps us expand our existing retail partnerships while introducing online sales to our community, allowing us to scale our business and concentrate on future product innovation and growth.”

As a part of the partnership, Accelerate360 will manage TMB Beauty’s Ulta distribution and offer 3PL and retail achievement services with other national and regional chains. Accelerate360 will provide TMB Beauty access to Iris360, the corporate’s proprietary advanced order management system which might power seamless integration with additional retailer eCommerce platforms at any time. The whole logistics solution ensures TMB Beauty has the capability needed to support its long-term growth goals without interruption.

“We’re keen about providing differentiated brands like TMB Beauty turnkey-growth solutions through our supply chain technology, including our national distribution and warehousing infrastructure and our eCommerce marketplaces,” said Accelerate360 Chief Business Officer and President of Distribution & Logistics Trey Holder, in accordance with a press release. “The agility we’re providing Toni and her team allows them to proceed to construct loyalty with their shoppers, each in-store and online, while expanding their business.”

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