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20 Jul

Travelers Are Spending More To Prepare For Trips Than

Vacations are relegated for rest, however the prep journey to get there’s costing travelers a fairly penny.

In accordance with a recent Bloomberg report, TikTok and Instagram users are transparently showcasing their litany of costly beauty appointments they tackle before vacation, including hair, nail and other beauty appointments, particularly Black women.

“Some people say it’s quite a bit, but most of the women that comment go, ‘Oh, actually I spend greater than this,” Monique Smith, a Toronto-based TikToker told the outlet. “It’s good to be transparent with what you’re actually spending. It also shows you ways much things are starting to choose up.” A 12 months ago, lashes at her regular salon would cost C$100, while today they’re C$150, she says.

In one among her videos, she shared that her beauty prep alone costed her $785.

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@moniqueesmithxo

you’ve no idea what God has for you🤍 #lavlog #panel

♬ original sound – Monique Smith

That is isn’t unusual, since on average, Black women spend 4x times more on hair care than white women, with 21% spending greater than 25% of their monthly budget on hair care in comparison with only 5% of Caucasian women, per All Things Hair April 2023 report.

Bloomberg points out that American women across ethnic groups on average spend $877 per 12 months on appearance, totally on skincare and hair products, haircuts and color, in response to a report by Advanced Dermatology report, a Chicago-based clinic.

As previously reported by ESSENCE, zillennials are prioritizing travel as self-care despite ballooning living costs.

A June report from American Express revealed that just about two-thirds (65%) of Millennial and Gen-Z respondents to a survey conducted by the finance company have been saving money over the past six months to pay for experiences this summer.

The info suggests young adults are willing to make sure financial sacrifices to create meaningful memories.

“Experiences are at the center of what millennials and Gen Z care about,” Howard Grosfield, President, U.S. Consumer Services at American Express told ESSENCE. “Our survey shows they’re saving for worthy splurges and willing to spend more on once-in-a-lifetime experiences, from trips and concert events to sports.”

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